Tech Tuesdays

It’s a fantastic way to promote products/services through digital channels, including search engines, social media, email, websites and mobile apps!  Digital marketing is the key to growing and succeeding in today’s digital age!

Optimizing your website increases visibility and ranking on search engines. SEO improves website authority through structure, content, keywords, and backlinks. On the other hand, SEM uses PPC, Google AdWords, and social media to increase visibility. Combining both SEO and SEM boosts online visibility, attracts customers, and drives sales. Improve your online presence with both strategies in your digital marketing plan.

Many online businesses struggle to drive traffic to their websites. However, Pay-Per-Click (PPC) advertising is a fundamental way to help generate traffic to your site while keeping costs low. With PPC advertising, you only pay for clicks on your ads and can target specific audiences by bidding on relevant keywords.

While Facebook is undoubtedly an essential tool for social media marketing, it is not a substitute for having a website. With a website, you have full control over content, design, and functionality, and it also helps with SEO and online advertising, driving more traffic to your business. Plus, customers can easily learn about your brand and make purchases directly on your site without having to leave. So, having a website is a great complement to your Facebook page, and together they make for a more comprehensive online marketing strategy.

WooCommerce is a tool that makes it easy for website owners to sell products and services online using WordPress. E-commerce refers to buying and selling goods and services over the internet. It includes website design, shopping carts, payment processing, order management, and shipping. WooCommerce is just one specific solution within the larger category of e-commerce.

Have you ever wondered why almost every business is active on social media these days? Well, the answer is simple – it’s because social media is a powerful tool that can do wonders for businesses! Not only does it help you connect with your audience, but it also allows you to showcase your brand and increase your overall sales. The best part? It’s affordable and easy to track your results! Social media also helps businesses establish credibility, by sharing valuable content, and connecting with influential people in the market. In short, a solid social media presence is the key to growing your business. So, let’s focus on improving your social media game together!